Serv
SERV Express Pricing

Made To Sell. Built To Scale.

Your brand storefront + CRM + automations. Designed to grow recurring revenue.

Pricing starts at $199 per month for an Express website, and you can add the CRM for $70 per user.

Starter
$199/mo
Solo ops & <$1M businesses

Express + CRM

White-labeled storefront
Pre-built service packages
Mobile-optimized & lightning fast
Online checkout (fixed & estimate-based)
Built-in CRM (1 seat included)
Lead tracking + customer history
SMS + Email follow-up tools
Payment processing
Growth
$249/mo
Growing ops with more techs

Express + CRM + Automations

Everything in Starter, plus:
CMS to edit pricing, photos, options
Smart review + rebooking flows
Booking logic by zip & service
Campaign attribution (UTM, source)
Conversion analytics dashboard
Most Popular
Pro
$299/mo
Scaling service brands

Full Platform (Sales + Analytics + APIs)

Everything in Growth, plus:
Subscription billing tools
Automated NPS + feedback collection
Analytics
Lead conversion + close rate tracking
Zapier + n8n-style triggers
Webhooks & API access
Custom integrations (via support)
Async video estimates & walkthroughs
Personalized estimate delivery

Complete Feature Breakdown

Everything you need to know about what's included

Core Storefront

Your branded booking experience

FeatureStarterGrowthPro
White-labeled storefront
Pre-built service packages
CMS to edit pricing, photos, options
Mobile-optimized & lightning fast
Online checkout (fixed & estimate-based)

CRM + Automation

Your storefront isn't just pretty — it closes jobs automatically

FeatureStarterGrowthPro
Built-in CRM (1 seat included)
Lead tracking + customer history
SMS + Email follow-up tools
Smart review + rebooking flows
Booking logic by zip & service
Subscription billing tools
Automated NPS + feedback collection

Analytics & Attribution

Know what's working. Double down.

FeatureStarterGrowthPro
Campaign attribution (UTM, source)
Conversion analytics dashboard
Analytics
Lead conversion + close rate tracking

Integrations & APIs

Automate anything. Connect everything.

FeatureStarterGrowthPro
Payment processing
Zapier + n8n-style triggers
Webhooks & API access
Custom integrations (via support)

Next-Gen Sales Tools

Exclusive to Pro Plan

Pro Only

Async Video Estimates

& walkthroughs

On-page Explainers

Interactive guides

Personalized Estimate

Delivery system

Rep-assisted Selling

Optional support

Why Growing Brands Choose SERV

Real results that drive your business forward

40%+

Higher Conversion Rate

Lead-to-job conversion vs traditional methods

Sub-$50

Customer Acquisition Cost

With payback in 30 days or less

Pre-built

For Recurring Revenue

Subscription & recurring service models built-in

Own

Your Brand & Data

Full control of your storefront and customer relationships

Perfect for franchisees, emerging local brands & regional leaders

Serv vs The Competition

FeatureSERVJobber / HCP
Branded sales storefront
✅ Native
❌ None
Subscription billing & rebook flows
✅ Yes
❌ Limited
Attribution + analytics
✅ Built-in
❌ Not available
Async video estimates
✅ Pro only
❌ Not offered
Zapier / API / webhook support
✅ Pro only
⚠ Developer-only
Recurring revenue features
✅ Full
⚠ Add-on only
Price (Pro tier)
$299/mo
$300–$400/mo equivalent

Ready to Join the Revolution?

Join hundreds of service pros already growing with SERV.